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4 Key OKRs & KPIs for your Virtual Web Research Team

There is a huge volume of data being added on to the internet every day, every minute, even as you are reading this. But not all data on the world…

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The Importance of Emotional Intelligence in Marketing

Savvy marketers of today seek to tap into human emotions in order to make that ‘connect’ with their audience and develop long-lasting relationships. For it is an established fact that...

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Jun 10, 2020

Digital Marketing

5C Model for Successful Digital Campaigns

Digital Marketing today, demands a strong understanding of marketing basics that can be applied digitally by marketers in order to achieve business goals. Applying robust marketing strategies, leveraging technology, reviewing…

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TaaS for SaaS – Collaborative Ecosystem at the Partners’… Place

Every SaaS startup entrepreneur or founder out there knows that there is no easy way to success. They are aware of the many obstacles that come along the startup journey…

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Virtual Sales Support Teams – Are they the Way Forward?

In today’s technological landscape, work forces are increasingly deployed remotely, and sales teams are becoming increasingly virtual. Going by a study recently conducted by ondeck, by the end of 2020, half…

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May 22, 2020

Digital Marketing

Strategies for Businesses to Re-invent Digitally, post COVID-19

The COVID-19 pandemic has brought about one of the greatest disruptions of society in modern times, upturning lives and livelihoods. Millions across the world are quarantined and thousands of lives…

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Data Fill Rate Vs Turnaround Time – Bridge the B2B Data Gap

Data Filling and Turnaround time based on Market research are critical to businesses in order to take strategic calls on overall business growth, B2B data workflows, lead-to-account management, competitor analysis,…

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Optimizing Organizational Growth through Data-driven Business Models

There were times when businesses could leverage data to gain a competitive advantage and deliver better products and services. However, moving with current times, if a business doesn’t become data…

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Is Data Decay Challenging your B2B Business Growth?

Data decay refers to the degradation in the quality of data in the marketing and sales databases of companies. Data elements like phone numbers, addresses, employee roles are subjected to…

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May 06, 2020

Digital Marketing

Strategies to Turn Your Website Visitors into Customers

Many businesses, big and small, are challenged by a lack of clear understanding of the vital role digital and mobile channels play in today’s world for acquiring and retaining customers….

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Mar 15, 2019

Digital Marketing

The Dark World of SEO (Search Engine Optimization)

Search Engine Optimization referred to us as SEO which plays an important role in Digital marketing. This is one of the important technique which makes your website (& business) to…

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Feb 12, 2019

Branding

Enriching your CRM Database!

A company into IT consulting services, having 40+ Inside Sales Executives reached us for the growth consulting. Their team is provided with a SaaS based CRM in place and when…

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Feb 12, 2019

Content Marketing

SEO – The evolution of simplest and most powerful marketing strategy

As a business owner or as a marketer, we all know the significance of Search Engine Optimization (SEO). I have recently had an interactive session among the startups founders and…

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Feb 12, 2019

Digital Marketing

4C’s – The essentials of getting into an entrepreneurship!

It is been years since I made my pen to ink on blogging! More reasons for procrastination, but now it becomes as the responsibility to deliver. Almost with a decade…

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